How to use text in your designs

Non-editable text

On the -Background layer you can use any font you like, just ensure all fixed text is on the lowest -Background layer and converted to outlines.

Editable text

A special ‘server’ font license is required for editing templates. We’ve bought this license for over 1,000 fonts from Linotype which you will need to use for editable areas. You can view or download a full list of this library here.

If you don’t have the exact font on your system you can choose a font with the same name. You will then be prompted to replace it with the Linotype version when building your template via TemplateCloud. For example, use any Frutiger Roman you already have and substitute it with Frutiger LT Pro 55 Roman from the Linotype Originals Library when uploading.

We can only substitute a font if there is an equivalent in the Linotype Originals 2.0 Library. So don’t use a font like Meta – find something similar from the library.

All editable fonts need to be set as a paragraph style in InDesign and named with their font name so they are identifiable. This includes any non-Linotype fonts you intend to replace at the upload stage.

Editable text cannot use special effects and requires certain settings to be applied in InDesign. Read through the list below carefully to make sure you respect all of the editable text requirements:

• Don’t outline text (don’t convert it to paths).
• Don’t use ‘Adobe Paragraph Composer’ justification – set to ‘Adobe Single Line Composer’ instead.
• Don’t use ‘optical’ kerning (use ‘metrics’ instead).
• Don’t use tracking (tracking should be set to ’0′).
• Don’t scale, skew, compress, squash or expand.
• Don’t use any special character effects such as all caps, small caps, superscript,subscript, underline, baseline shift, strike through, ‘forced’ bold, ‘forced’ italic or outlined.
• Don’t use paragraph hyphenation.
• Don’t use soft returns.
• You can’t use text attached to paths.
• Multi-column or linked (threaded) text frames aren’t allowed.
• Tables, bullets and tabs aren’t supported.
• Don’t use inset spacing (padding).
• Avoid Text Wrap.
• Don’t rotate text within a text frame (although its fine to rotate the whole text frame).
• Don’t use non-rectangular text frames.
• Don’t use tint swatches or gradients swatches.

Setting your text frame

Define your text frame so the user has as much room as they need to fit in the text they want to type (see the example in the below image). Be sure to set the end of the text box carefully so it doesn’t run over important design elements or run off the edge of the page.

Avoid overlapping editable text frames or images as it makes it difficult for the user to pick items to edit. All text boxes should be rectangular.

Set some breathing space

Expand the bottom of your text frame by around 25% of the height of the font. This ‘breathing space’ allows the editor to display descending characters.

To see an onscreen demonstration of this process, watch the How to Use Text in Your Templates video.

How to use logos in your designs

Some businesses will already have a logo, some won’t.Placeholder logos are embedded in all of our starter templates.

Position this samplelogo.jpg on your document on its own layer, at a suitable size wherever the client’s logo will be placed on your design (see below left image). Make sure you embed the samplelogo.jpg in your InDesign file as you would with any other images, see this post for more instructions.

Instant logos consist of a graphical device together with some styled text, so that it looks like a logo (see below right image).

The user simply changes their business name and they’ve got an ‘Instant Logo’.

To see an onscreen demonstration of how to put placeholder logos in your design, watch the How to Use Logos in Your Designs video video.

How to make editable layers in your designs

Our template technology uses the layer information from InDesign to figure out how your template should work. The way you name your layer – and what you put on it – tells our software how it should behave and which rules to apply.

How to make things fixed

The background layer is home to all the fixed, non-editable objects in your document. Most InDesign features and effects are supported on the background layer except for Text Wrap. Make sure all text, graphic and image elements which will not be editable are on ONE background layer.

To turn an existing layer into the background layer just add a hyphen prefix ‘-â? to the layer name (e.g. ‘Background, see right image below).

The ‘Background layer should be the lowest stacking layer within the ‘Layers’ palette, so that objects on the ‘Background layer do not obstruct any editable objects.

How to make things editable

Each editable object needs to be on its own layer. To quickly move an object to its own layer, simply create a new layer for each one, then drag each object onto a separate layer, using the coloured indicators in the ‘Layers’ palette (see left image below).

To see an onscreen demonstration, watch the How to Make Editable Layers in Your Designs video.

How to use Copyfit

Using ‘copyfit’ in your designs means that as the end user types it automatically shrinks the text (and leading) to fit the space available. Use this wisely. Don’t just put copyfit on everything. Thing about where it is likely the end user may need to type more and add copyfit to this layer.

To do so, simply add ‘c_â? to the start of the layer name, for instance ‘c_Nameâ? (see left image below). If you don’t set the layer as copyfit, we’ll just tell the user they’ve typed too much and ask them to type less (see right image below).

IMPORTANT – Do not use more than one font type or style when using copyfit.

For an onscreen demonstration of this process, watch the How to Use Copyfit in Your Designs video.

10,000th design – Fast approaching

The TemplateCloud library is rapidly growing and we are fast approaching our 10,000th design upload! We want to celebrate this next landmark with you by giving £100 to the designer who uploads the ten thousandth design.

We anticipate that we will reach the 10,000 mark over the coming days so make sure that you have uploaded all of your designs to your account by the weekend to be in with a chance of winning. To increase your chances, why not spend some time putting together new designs? Download some of our ready made Design Briefs to get you started and keep your eye on the blog for announcements of which lucky designer gets the £100 cash prize – it could be you!

Happy Designing!

Need some inspiration?

We’ve compiled our latest design briefs to help get you started with your TemplateCloud designs. These include client request and current gaps in the TemplateCloud design library, download them in PDF format here.

Don’t forget that we’re still offering £5 in Advance Royalties for every design you upload, read more about this on the blog.

You can also be in with a chance of winning an extra £100 with designs you upload over the next week! We are approaching our 10,000th TemplateCloud design and we’re offering £100 to the lucky Clouder whose design marks the 10,000 milestone, read more here and keep your eyes on the blog for announcements of the lucky winner.

NEW Fotolia Image Library Launched on Flyerzone.co.uk!

Flyerzone have just announced the launch of their brand new image library live today on Flyerzone.co.uk.

Flyerzone is the first UK website to start selling your TemplateCloud designs. This means that end customers can now access and use over 14 million Fotolia images for FREE when editing your TemplateCloud designs!

The new Fotolia image library allows clients much greater choice and flexibility when editing and using your design for their own business. Previously clients could either choose your suggested image or upload their own image from their computer when using and buying your design.

This new flexibility and vast choice of images means a greater chance of your designs being purchased by end customers and more potential royalties for you to earn.

Don’t forget to make sure you are using Fotolia images in your designs, you can find out more about how to do this by watching our demo video here.

Find out more about how the Flyerzone.co.uk Fotolia Image library works for end clients on the Flyerzone Blog

Your designs now selling on printing.com UK

We’re delighted to announce that the TemplateCloud design library is now selling on the printing.com website in the UK.

Check out your designs on the site here.

This means the designs you submit can now earn you even more sales royalties on top of your advanced royalty earnings. Furthermore, you will still earn your full royalty for each sale as no translation or file modification is needed to make your designs available on printing.com UK.

You don’t need to do anything to make sure your designs are available for sale on printing.com, we have automatically added them to the site for you to maximise your potential royalty earnings. Look out for these new royalties appearing in your TemplateCloud account.

Not signed up yet? Do it today.

Happy designing!

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